Jordan Menard discusses manual bidding strategies versus automated systems, focusing on bid dynamics and cost control.
Jordan Menard discusses manual bidding strategies versus automated systems, focusing on bid dynamics and cost control.
An analysis of $1.5 billion in Meta spend to determine how platform bid controls and auction dynamics actually impact ROAS and scale.
Ganesh Krishnan demystifies the Amazon ad auction algorithm, explaining how the 'black box' assigns placement based on bidding and AI.