Ad Auction Dynamics

Answer

Jordan Menard discusses the nuances of manual bidding and bid caps to gain more control over the ad auction compared to automated settings.

Source: Am I Wrong About Creative Testing & Manual Bids? Jordan Menard Thinks So. on The Andrew Faris Podcast.

Top episodes

1. 1. Am I Wrong About Creative Testing & Manual Bids? Jordan Menard Thinks So.

   The Andrew Faris Podcast

   Jordan Menard discusses the nuances of manual bidding and bid caps to gain more control over the ad auction compared to automated settings.

2. 2. We Analyzed $1.5 Billion in Meta Spend. Here's What We Found.

   Ecommerce Playbook

   An analysis of $1.5B in Meta spend to see if platform bid controls actually work, focusing on the mechanics of scaling and bidding liquidity.

3. 3. The Smart Approach To Amazon’s Dumb Ads - Ganesh Krishnan - Amazon Legends - Episode # 139

   Amazon Legends Podcast

   Ganesh Krishnan demystifies the Amazon ad auction algorithm, explaining how it assigns placements and why it’s predictable rather than a 'black box'.

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