Explores data-driven decision making, creative testing, and using customer insights to drive ad performance for DTC brands.
Explores data-driven decision making, creative testing, and using customer insights to drive ad performance for DTC brands.
Discusses goal setting, KPI selection, and the limitations of attribution, providing a framework for measurable growth.
Zach Stuck shares tactical advice on scaling, identifying market trends, and diversifying ad channels based on performance data.