Expert Ayat Shukairy discusses conversion rate optimization and the specific platforms used to execute A/B testing for eCommerce.
Expert Ayat Shukairy discusses conversion rate optimization and the specific platforms used to execute A/B testing for eCommerce.
Marketing executive coach Tim Parkin explains how to use A/B testing tools and multivariate platforms to drive test-driven marketing.
Part of a series on split testing, this episode covers the practical application of testing methodologies and tools for eCommerce growth.