A/B Testing Discounts

Top 3 podcast episodes answering this question on AskThePods · optimizing discount strategies with ab testing.

Answer

A deep dive into the methodology of split testing product prices and discounts to stop leaving money on the table.

Source: Split Testing Your Product Prices: Lucrative, Crazy or Both? on The eCommerceFuel Podcast.

Top episodes

  1. 1. Split Testing Your Product Prices: Lucrative, Crazy or Both?

    The eCommerceFuel Podcast

    A deep dive into the methodology of split testing product prices and discounts to stop leaving money on the table.

  2. 2. Ep 604: How Lexington Bakes Cut CAC From $180 to $25 With a Better First-Order Offer

    DTC Podcast

    How Lexington Bakes used offer testing to drastically reduce customer acquisition costs.

  3. 3. Ecommerce: Powerful Split Tests Part 3

    Ecommerce: The Hammersley Brothers

    A series on powerful split tests for ecommerce, including high-impact changes to carts and conversion elements.

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