A/B Testing Discounts

Top 3 podcast episodes answering this question on AskThePods · a/b testing discount strategies.

Answer

Lexington Bakes founder Lex Evan shares how testing and refining first-order offers reduced CAC from $180 to $25.

Source: Ep 604: How Lexington Bakes Cut CAC From $180 to $25 With a Better First-Order Offer on DTC Podcast.

Top episodes

  1. 1. Ep 604: How Lexington Bakes Cut CAC From $180 to $25 With a Better First-Order Offer

    DTC Podcast

    Lexington Bakes founder Lex Evan shares how testing and refining first-order offers reduced CAC from $180 to $25.

  2. 2. Split Testing Your Product Prices: Lucrative, Crazy or Both?

    The eCommerceFuel Podcast

    Expert guests discuss the lucrative potential of split testing product prices and discounts to find the 'money left on the table.'

  3. 3. Ecommerce: Powerful Split Tests Part 3

    Ecommerce: The Hammersley Brothers

    Part of a series on the most powerful split tests for e-commerce, focusing on cart changes, engagement devices, and conversion improvements.

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