A/B Testing

Top 3 podcast episodes answering this question on AskThePods · a/b testing best practices.

Answer

The CEO of Optimizely, a leading A/B testing platform, explains the fundamentals of split testing and how it enhances website conversions.

Source: Optimizely CEO On AB Split Testing on Ecommerce Conversations.

1. Optimizely CEO On AB Split Testing

Ecommerce Conversations

The CEO of Optimizely, a leading A/B testing platform, explains the fundamentals of split testing and how it enhances website conversions.
2. A/B Testing: Is it a 'sack of money' button?

The Unofficial Shopify Podcast

An in-depth look at research-focused A/B testing for Shopify Plus stores, featuring expert Nick Disabato on how to improve conversion rates month-over-month.
3. Why experimentation & testing need to be at the forefront of everything your brand does

Hit Subscribe | The subscription ecommerce podcast by Recharge

Prismfly co-founders discuss why experimentation and A/B testing must be at the forefront of brand strategy to improve lifetime value and consumer psychology.