Kurt Elster

Founder & Senior Ecommerce Consultant · Ethercycle

Podcast guest · Cited in 9 answers

About

Kurt Elster is the founder of Ethercycle, a boutique Shopify consultancy, and host of The Unofficial Shopify Podcast, one of the platform's most downloaded shows.[1][2][8]

Host of

Top questions Kurt Elster answered

• What's the best customer loyalty through community for ecommerce?
  The strongest consensus is that effective community-building for loyalty is not about transactional points programs, but about fostering a genuine culture of connection. It requires a shift from chas…
• What are the best Shopify apps for creating high-converting product bundles?
  If I were in your shoes, I’d start with Shopify’s built-in Bundles app before looking at any paid alternative. It’s free, surprisingly capable, and the best way to test your bundle strategy without g…
• How do I run an A/B test on my Shopify checkout process to improve conversion?
  If I were you, I'd install a session recording tool before running a single A/B test. You need to understand where users are struggling in the checkout process first, otherwise you're just guessing a…

Signature topics

• Ecommerce Strategy / Shopify Development — Weekly podcasts and resources to help grow Shopify stores.
• Shopify growth strategies — Elster provides strategic guidance on growth and conversion for high-revenue merchants.
• Ecommerce conversion optimization — Through Ethercycle, he specializes in CRO to boost merchant revenue.
• Shopify ecosystem insights — As a Shopify Plus Partner, he offers candid expertise on platform complexities.
• Practical ecommerce tactics — His podcast delivers actionable advice from successful Shopify entrepreneurs.

Notable achievements

• The Unofficial Shopify Podcast
• Host of The Unofficial Shopify Podcast with over 2 million downloads

Links

Website · LinkedIn · Twitter / X