Jared

EVP Marketing · Resident + Ashley Furniture

Podcast host · Cited in 5 answers

About

Jared Brody is the Executive Vice President of Marketing at Resident and Ashley Furniture, where he drives explosive growth through data-driven strategies. He has evolved from traditional direct marketing to managing large ad budgets with a team focused on creativity and speed.[1]

Host of

Top questions Jared answered

• How do I create a personalized cross-sell flow in Klaviyo based on past purchases?
  Building a granular, personalized cross-sell flow is usually the wrong move. Your highest-performing automations won't be the ones that try to create new demand, but the ones that capture existing in…
• How do I create a replenishment flow that's timed perfectly to user behavior?
  The most effective replenishment flows move beyond generic timers. Instead of a fixed '30 days after purchase' email, use predictive analytics, like Klaviyo's 'expected date of next order,' to trigge…
• How do I set up a back-in-stock Klaviyo flow that actually converts?
  The biggest mistake with a back-in-stock Klaviyo flow is treating it like a boring inventory alert, not the high-intent sales opportunity it is. Instead of a generic email, you should personalize the…

Signature topics

• Direct-to-Consumer Marketing — Jared Brody leads marketing efforts for high-growth DTC brands like Resident and Ashley Furniture.
• Data-Driven Advertising — He manages massive ad budgets using data, creativity, and speed to optimize performance.
• Team Leadership in Marketing — Brody heads a team that excels in scaling marketing operations for furniture and home brands.

Links

LinkedIn · Wikipedia