This episode focuses on the importance of goal setting and strategic planning for business growth. The hosts, David and Ken, share their 2020 business goals, emphasizing diversification away from Amazon, outsourcing bottlenecks, and building strong teams. It is a valuable listen for ecommerce operators looking to scale and optimize their businesses beyond single sales channels.
Key takeaways
Ken plans to attend at least three e-commerce conferences in 2020, focusing on gaining new skills and networking to expand beyond Amazon-centric strategies. This includes Brand Accelerator Live and a ConvertKit conference for audience building and email marketing.
David aims to eliminate one business bottleneck per month by outsourcing tasks he dislikes or that cause overwhelm, utilizing platforms like Upwork and Fiverr to free up his time for higher-level growth activities.
Ken allocates two hours weekly to diversify his sales channels off Amazon, recognizing the risk of relying on a single platform and aiming for a more sustainable, profitable business model.
David plans to launch a second brand in 2020, focusing on creating products that generate 'raving fans' and differentiate from commodity items by building a strong brand identity similar to Onnit or Manscaped.
Both hosts emphasize the strategy of building and leveraging a strong team by documenting processes and outsourcing tasks that are not enjoyable or efficient for them to handle personally.
Episode 006 David and Ken share their goals for 2020. Revenue targets, conferences, and more. www.FiringTheMan.com Facebook YouTube Instagram Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Support the show
What does this episode say about founder & leadership?
Ken plans to attend at least three e-commerce conferences in 2020, focusing on gaining new skills and networking to expand beyond Amazon-centric strategies. This includes Brand Accelerator Live and a ConvertKit conference for audience building and email marketing.
What does this episode say about dtc strategy?
David aims to eliminate one business bottleneck per month by outsourcing tasks he dislikes or that cause overwhelm, utilizing platforms like Upwork and Fiverr to free up his time for higher-level growth activities.
What does this episode say about supply chain & operations?
Ken allocates two hours weekly to diversify his sales channels off Amazon, recognizing the risk of relying on a single platform and aiming for a more sustainable, profitable business model.
What does this episode say about brand & content?
David plans to launch a second brand in 2020, focusing on creating products that generate 'raving fans' and differentiate from commodity items by building a strong brand identity similar to Onnit or Manscaped.
What does this episode say about founder & leadership?
Both hosts emphasize the strategy of building and leveraging a strong team by documenting processes and outsourcing tasks that are not enjoyable or efficient for them to handle personally.
