[Step by Step] What are the Common Mistakes to Avoid in Cross-Border Commerce? (Feat. Peter van der Westhuizen)
Future Commerce · with Peter van der Westhuizen · March 25, 2022 · 30 min
Summary
This episode breaks down the common pitfalls ecommerce businesses encounter when expanding into cross-border commerce. It emphasizes the importance of a strategic approach, highlighting that while the opportunity is vast, success hinges on meticulous planning around key areas like tax, shipping, localization, and customer experience. This is a must-listen for ecommerce operators looking to go international and avoid costly mistakes.
Key takeaways
Don't overlook the complexity of cross-border commerce, especially regarding tax; it requires a dedicated strategy and the right partner stack.
Prioritize an efficient returns process in your cross-border strategy, as it significantly impacts customer retention and overall profitability.
Invest in localization, correct payment gateways, and fraud management to create a seamless customer experience, which is crucial for international success.
Don't view cross-border expansion solely as an arbitrage opportunity; instead, see it as a chance to rethink and improve your existing processes, people, and platforms.
Leverage comprehensive resources like the 'Step by Step' guide to ensure thorough preparation and avoid common missteps in international expansion.
Welcome to the LAST episode of Step by Step Season 7! We can’t believe we’re finally here and we’re wrapping up the series with Peter van der Westhuizen! We’ll be covering all the mistakes to avoid when you take your business cross-border. Tune in now!
What does this episode say about supply chain & operations?
Don't overlook the complexity of cross-border commerce, especially regarding tax; it requires a dedicated strategy and the right partner stack.
What does this episode say about shopify & ecommerce platforms?
Prioritize an efficient returns process in your cross-border strategy, as it significantly impacts customer retention and overall profitability.
What does this episode say about customer retention?
Invest in localization, correct payment gateways, and fraud management to create a seamless customer experience, which is crucial for international success.
What does this episode say about dtc strategy?
Don't view cross-border expansion solely as an arbitrage opportunity; instead, see it as a chance to rethink and improve your existing processes, people, and platforms.
What does this episode say about supply chain & operations?
Leverage comprehensive resources like the 'Step by Step' guide to ensure thorough preparation and avoid common missteps in international expansion.
