Jane Fisher is a co-founder at Harper Wilde, an online retailer looking to change the way we buy bras. After 18 months of planning, they launched just one month ago and are already seeing repeat customers! We talk through the keys to their successful launch, inc branding, marketing, and events. Plus the awesome pre-live testing they did to make sure their idea was a great one. It's all about the buying experience. --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy