2X eCommerce Podcast artwork

SE3 EP18: The Cost of Failed Deliveries in Ecommerce w/ Chris Boaz, PCA Predict

2X eCommerce Podcast · with Chris Boaz · March 7, 2018 · 29 min

Summary

Failed deliveries are costing ecommerce businesses significant money and customer trust. This episode reveals that 1 in 20 online orders never reach their destination, costing retailers an average of £200k annually. Optimizing address verification at checkout is crucial for reducing these losses and improving customer satisfaction.

Key takeaways

Themes

customer experienceoperational efficiencysupply chain & logistics

Topics covered

address verificationcheckout optimizationcustomer satisfactionfailed delivery costsorder fulfillment issues

Episode description

Did you know that 62% of online shoppers have experienced a late or failed delivery due to bad address data and that it cost about $14/£14 per failed delivery. I spoke with Chris Boaz, Head of Marketing at PCA Predict, an address verification company whose technology power checkout pages for thousands of merchants about a recent report that they produced about the implications of failed deliveries to etailers.  Here are some of their main findings: * 1 in 20 online orders never reach their destination * Failed deliveries cost retailers close to £200k per year! * 62% of online shoppers have experienced a late or failed delivery.     Download the show notes for this episode on:  https://2xecommerce.com/podcast/   --- SPONSORS: This episode is brought to you by: .STORE .STORE domains are getting mainstream adoption by brands such as Emirates (www.emirates.store), Jimi Hendrix (www.jimihendrix.store), and F1 (www.f1.store). If you want a short and snappy domain name for your retail brand or your online store, you can now get a .STORE domain name for just £4.99 or about $6.99 using the coupon code 2XSTORE at www.get.store.  and Klaviyo  Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.

Frequently asked about this episode

What does this episode say about customer experience?
Implement robust address verification at checkout to reduce failed deliveries and associated costs. Aim to capture accurate address data upfront to avoid issues post-purchase.
What does this episode say about operational efficiency?
Recognize that failed deliveries are a significant customer pain point, with 62% of shoppers experiencing issues. Proactive solutions improve customer satisfaction and loyalty.
What does this episode say about supply chain & logistics?
Quantify the financial impact of failed deliveries on your business. The average cost of $14/£14 per failed delivery and annual losses up to £200k highlight the need for investment in preventative measures.

Listen