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SE2 EP25: eCommerce Domain Names Consider a .STORE

2X eCommerce Podcast · July 24, 2017 · 17 min

Summary

To build a strong online presence, ecommerce operators must strategically choose a domain name. This episode provides actionable insights into selecting the right domain, leveraging new extensions like .STORE, and optimizing for SEO to enhance brand growth and visibility.

Key takeaways

Themes

brand strategye-commerce seo

Topics covered

.store domain extensionbrand buildingdomain name selectionsearch engine optimization (seo)

Episode description

Hello! This is KUNLE CAMPBELL OF THE 2X ECOMMERCE PODCAST SHOW …THE Podcast dedicated to STRATEGIC GROWTH FOR ONLINE RETAILERS You, my listeners, either ask me questions on Twitter using the hashtag #2XeCommerce OR  I teach you about specific MARKETING tactics geared to helping your sell more in your online store…   So Today’s show I talk about: strategically choosing domain names to help grow your brand. domain name dos and don'ts Building the core of your brand using the .STORE using domain name selection for SEO

Frequently asked about this episode

What does this episode say about brand strategy?
Prioritize brandability and memorability when selecting a domain name to ensure it resonates with your target audience and is easy to recall.
What does this episode say about e-commerce seo?
Explore new domain extensions like .STORE to create a short, relevant, and impactful URL that clearly communicates the nature of your business.
What does this episode say about brand strategy?
Implement keyword-rich domain names where appropriate to improve search engine visibility and drive organic traffic to your online store.
What does this episode say about brand strategy?
Avoid hyphens and numbers in your domain name to prevent confusion and make it easier for customers to type and remember.

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