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S10 E4: Meet Kelly Dill from Imaginary Ventures - A Venture Fund that Has Backed Skims, Glossier, Kosas, & More

Limited Supply · with Kelly Dill · November 20, 2024 · 40 min

Summary

This episode features Kelly Dill of Imaginary Ventures, a VC fund behind major DTC brands. She discusses how ideas become companies, fundraising strategies, and the importance of confidence in investor meetings. Entrepreneurs will gain insights into venture capital thinking, effective pitching, and the journey from concept to a thriving business.

Key takeaways

Themes

finance & fundraisingfounder & leadershipdtc strategy

Topics covered

venture capital investmentfundraising strategiesinvestor pitchesdtc brand growthsaas investingentrepreneurial mindset

Episode description

The most important part of entrepreneurship? Imagination.  Nik sits down with Kelly Dill, an investor at Imaginary Ventures where imagination is the KEY to ideation. Kelly explains how new ideas become companies and companies then become their own organism. How should you approach new business ventures? How should you raise capital? Kelly explains it all. And, it’s all about confidence during investor meetings: you’ve done the hard part. Now it’s time to showcase your work and be proud of what you’re doing.  Motion helps DTC brands ship more winning ads. Track your competitors, save ads to your swipe file and analyze your creatives with beautiful creative reporting.  Visit motionapp.com or watch a demo of Motion here Plus, find out how Nik and Kelly feel about SaaS investing—and where they think it’s headed soon. Don’t forget to check out Nik’s helpful hacks here: nik.co/tiktokads nik.co/everydaydose Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.   Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ   And if you’re looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik’s most unfiltered, uncensored thoughts.   Follow Nik: Twitter: https://www.twitter.com/mrsharma

Frequently asked about this episode

What does this episode say about finance & fundraising?
Imagination is key for both entrepreneurship and venture capital; successful businesses stem from innovative ideas.
What does this episode say about founder & leadership?
Founders should prioritize confidence in investor meetings, seeing it as an opportunity to proudly showcase their hard work rather than just an evaluation.
What does this episode say about dtc strategy?
Capital raising involves understanding how to effectively pitch and present a developed business to investors, moving beyond the initial idea phase.
What does this episode say about finance & fundraising?
Companies are dynamic "organisms" that evolve; entrepreneurs need to nurture this growth beyond a static business plan.
What does this episode say about finance & fundraising?
The future of SaaS investing is a key area for both founders and investors to monitor for emerging opportunities.

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