This episode features Audrey Gelman, CEO of The Wing, discussing how her women-focused co-working space addresses funding challenges unique to women-led businesses and combats hiring bias through its new hiring network. It offers critical insights into building communities that foster professional growth and overcome systemic workplace inequalities, providing a blueprint for founders aiming to create impactful, mission-driven businesses.
Key takeaways
The Wing's hiring network actively combats bias by leveraging a curated talent pool, offering a model for other organizations to create more equitable hiring practices.
Fundraising for women-led businesses requires a clear articulation of market need and value proposition to overcome investor perception hurdles.
Building a strong, supportive community is crucial for member retention and can expand into services like professional networking and job placement.
Understanding the needs of a niche market (e.g., professional women) allows for the development of targeted services that drive engagement and loyalty.
Audrey Gelman, the co-founder and CEO of women's coworking space The Wing, talks with Recode's Kara Swisher about the company's new hiring network for its members, and how it can combat bias in hiring. They also discuss why Gelman and her co-founder Lauren Kassan started The Wing, the services it provides for its members, and the challenges of raising money for a business aimed at women.
Featuring:
Audrey Gelman (@audreygelman), CEO of The Wing (@the_wing)
Hosts:
Kara Swisher (@karaswisher), Recode co-founder and editor-at-large
More to explore:
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What does this episode say about founder & leadership?
The Wing's hiring network actively combats bias by leveraging a curated talent pool, offering a model for other organizations to create more equitable hiring practices.
What does this episode say about finance & fundraising?
Fundraising for women-led businesses requires a clear articulation of market need and value proposition to overcome investor perception hurdles.
What does this episode say about brand & content?
Building a strong, supportive community is crucial for member retention and can expand into services like professional networking and job placement.
What does this episode say about founder & leadership?
Understanding the needs of a niche market (e.g., professional women) allows for the development of targeted services that drive engagement and loyalty.
