This episode focuses on Nell Scovell's experiences as a writer in Hollywood, particularly her new book 'Just the Funny Parts'. It delves into the challenges women face in the entertainment industry, the adaptation of 'Lean In', and Scovell's insights into the MeToo movement. While interesting, the content is not directly applicable to ecommerce operators.
Key takeaways
Nell Scovell’s experiences adapting “Lean In” highlight the challenges of fitting novel ideas into preconceived industry molds, relevant to brands trying to innovate within established market expectations.
Scovell’s insights into writing for various public figures demonstrate the importance of tailoring messaging to specific audiences and platforms.
The discussion around the MeToo movement and women in Hollywood underscores the broader societal shifts that can influence public sentiment and consumer values, which brands should be aware of.
Writer and comedian Nell Scovell talks with Recode's Kara Swisher about her new book, "Just the Funny Parts," in front of a live audience in San Francisco. Scovell, who has written on TV shows like "The Simpsons," "Murphy Brown" and "Coach," also co-wrote the hit book "Lean In" with Facebook COO Sheryl Sandberg and tried to adapt it into a movie. She says producers tried to rework the story to fit what they considered to be successful films about women, like "Pretty Woman" and "Bridesmaids." Scovell also offers her theory for why the MeToo movement arose when it did — after Donald Trump was elected president, women had nothing left to lose — and talks about the experience of writing jokes for Barack Obama, Hillary Clinton and Mark Zuckerberg.
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Nell Scovell’s experiences adapting “Lean In” highlight the challenges of fitting novel ideas into preconceived industry molds, relevant to brands trying to innovate within established market expectations.
What's takeaway #2 from this episode?
Scovell’s insights into writing for various public figures demonstrate the importance of tailoring messaging to specific audiences and platforms.
What's takeaway #3 from this episode?
The discussion around the MeToo movement and women in Hollywood underscores the broader societal shifts that can influence public sentiment and consumer values, which brands should be aware of.
