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"What is Reality?" FC LIVE at The Moore, Commerce Conversations at Sea 2,0

Future Commerce · with Tom Goodwin, Jesse Kirschbaum, and Nick Susi · December 3, 2024 · 4 min

Summary

This episode of Future Commerce, recorded live, dives into the intricate relationship between technology and our perception of reality. Featuring experts Tom Goodwin, Jesse Kirschbaum, and Nick Susi, it explores how advancements like AI, VR, and AR are blurring the lines between magic and technology, revolutionizing customer experiences and reshaping the future of commerce. Operators will gain insights into leveraging these evolving realities to create impactful brand engagement and navigate the digital-physical divide.

Key takeaways

Themes

brand & contentconversion & croai & automation

Topics covered

ai in retailvr and ar in ecommercemetaverse commerceimmersive customer experiencesdigital transformationbrand storytelling

Episode description

Do you question reality? Join Future Commerce and special guests Tom Goodwin, Jesse Kirschbaum, and Nick Susi as we examine the difference between magic and technology on December 9th at Miami's exclusive members club, The Moore. PLUS: Commerce Conversations At Sea on December 11th!

Frequently asked about this episode

What does this episode say about brand & content?
Understand how to differentiate between true technological innovation and perceived "magic" to better position your brand in a rapidly evolving market.
What does this episode say about conversion & cro?
Explore the implications of AI, VR, and AR on consumer behavior and learn how to integrate these immersive technologies into your customer experience strategy.
What does this episode say about ai & automation?
Leverage storytelling that incorporates concepts of "reality" and "magic" to create compelling and memorable brand narratives that resonate with modern consumers.
What does this episode say about brand & content?
Prepare for the future of retail by understanding how blended realities and personalized experiences will redefine shopping and brand engagement.
What does this episode say about brand & content?
Recognize the ethical considerations involved in creating immersive digital experiences and ensure responsible implementation of new technologies.

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