This episode introduces Klickly, a data-driven commerce engine that helps Shopify brands acquire customers on a commission-only basis, allowing them to expand product discovery across 25 million online destinations. It's particularly relevant for the holiday season, offering a solution to shorten sales funnels and achieve desired ROAS through automated, machine-learning-powered advertising, all while addressing evolving privacy concerns.
Key takeaways
Explore commission-based ad platforms like Klickly that charge only on sales to mitigate ad spend risk and guarantee ROAS.
Utilize platforms that enable in-ad purchases to reduce friction and shorten the customer's sales funnel.
Leverage AI and machine learning in advertising to optimize campaigns and discover new customer acquisition channels.
Investigate advertising solutions that adapt to increasing data privacy regulations from companies like Google and Apple.
Consider diversifying ad placements to new online destinations beyond traditional social and search platforms.
In today’s episode, my guest is Cooper Harris the Founder and CEO of Klickly. They are a data-driven commerce engine that powers fast-growing Shopify brands with commission-based customer acquisition. This means they only charge you a commission (that you choose) when they drive sales. This is an incredible opportunity this holiday season for your brand to expand its product discovery across 25 million online destinations.WHAT YOU WILL LEARN TODAYHow to shorten your sales funnel and let customers buy within your ads.How automation and machine learning can be your brand's superpower.How Klickly's commission-based advertising allows you to lock in your desired ROAS.The privacy concerns over the last few years with Google and Apple and how you can leverage this evolving reality.LINKS AND RESOURCES MENTIONEDKlicklyKlickly BlogKlickly Private Beta Access - Includes free campaign ad boosts + dedicated growth specialist - Thanks Cooper!BeyondTV with Cooper HarrisEPISODE SPONSORToday's episode is brought to you by FastSimon, a leader in AI-powered shopping optimization. Hosted on Acast. See acast.com/privacy for more information.
