Most Expensive Lessons Learned From Experienced Amazon Sellers - Kris Gramlich & Dustin Kane from Sellozo (Part 2)
Firing The Man · with Kris Gramlich & Dustin Kane · August 24, 2021 · 34 min
Summary
For Amazon sellers with limited capital, this episode reveals how to launch products strategically by targeting niche items with less competition and lower search volume. It emphasizes rapid, low-cost product validation using platforms like AliExpress and Alibaba for small initial orders to test market viability and learn the Amazon selling process without significant upfront investment. This approach minimizes risk and maximizes learning for new entrants.
Key takeaways
Instead of investing heavily in competitive products, identify niche products with lower search volume but consistent sales on Amazon to reduce competition and advertising costs, especially with a limited budget.
For new Amazon sellers, prioritize learning the selling process through fast, low-cost product launches. Purchase small quantities (e.g., 20-30 units) from platforms like AliExpress or Alibaba with 'ready to ship' options to quickly test products, create listings, and understand FBA logistics.
Leverage 'ready to ship' filters on platforms like Alibaba to source small quantities (e.g., 10-30 units) of potential products for under $100. This allows for rapid in-home testing, product photography, and listing creation to validate market interest before committing to larger inventory orders.
Don't get caught in 'analysis paralysis.' The most expensive lesson is often waiting too long to launch. Pick a product, even a small, obscure one, and launch it to gain hands-on experience with the Amazon ecosystem (listing, ads, FBA).
Be aware of inventory restrictions; focus on small, lightweight products with lower unit counts to minimize storage fees and avoid restrictions, especially for newer accounts.
Episode 87 We continue our interview with Kris Gramlich and Dustin Kane from Sellozo to pick their brains in running a successful e-commerce business. This time, they talk about the importance of research in starting in e-commerce, some reminders e-commerce sellers should know about when scaling, and the characteristics that drive people to success. Also, don’t miss the exciting Fire Round in this episode, where we know more about Kris and Dustin outside their work. Tune in now and le...
What does this episode say about amazon & marketplaces?
Instead of investing heavily in competitive products, identify niche products with lower search volume but consistent sales on Amazon to reduce competition and advertising costs, especially with a limited budget.
What does this episode say about product & merchandising?
For new Amazon sellers, prioritize learning the selling process through fast, low-cost product launches. Purchase small quantities (e.g., 20-30 units) from platforms like AliExpress or Alibaba with 'ready to ship' options to quickly test products, create listings, and understand FBA logistics.
What does this episode say about founder & leadership?
Leverage 'ready to ship' filters on platforms like Alibaba to source small quantities (e.g., 10-30 units) of potential products for under $100. This allows for rapid in-home testing, product photography, and listing creation to validate market interest before committing to larger inventory orders.
What does this episode say about amazon & marketplaces?
Don't get caught in 'analysis paralysis.' The most expensive lesson is often waiting too long to launch. Pick a product, even a small, obscure one, and launch it to gain hands-on experience with the Amazon ecosystem (listing, ads, FBA).
What does this episode say about amazon & marketplaces?
Be aware of inventory restrictions; focus on small, lightweight products with lower unit counts to minimize storage fees and avoid restrictions, especially for newer accounts.
