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Miva Merchant President On Platform Upgrades, Cloud Computing

Ecommerce Conversations · with Rick Wilson · May 22, 2014 · 22 min

Summary

In this 2014 episode, Miva Merchant President Rick Wilson explains how the company is upgrading its platform and offering its own hosted shopping cart, a move reflecting broader trends in e-commerce technology. Wilson also discusses the implications and advantages of cloud computing for online retailers, focusing on scalability, accessibility, and cost reduction. This episode offers valuable context on the evolution of e-commerce platforms and the strategic shift towards cloud-based solutions, particularly relevant for retailers evaluating their long-term hosting and platform decisions.

Key takeaways

Themes

cloud computinge-commerce hostinge-commerce platformsplatform strategy

Topics covered

cloud infrastructure benefitscompetitive advantages of platformshosted shopping cartsplatform upgradessaas modelsthird-party hosting future

Episode description

Rick Wilson is the president of Miva Merchant, the pioneering ecommerce platform. Like many ecommerce platforms, Miva Merchant is evolving and it now offers its own hosted shopping cart. Wilson joins Practical Ecommerce’s Kerry Murdock to discuss recent upgrades to that cart, cloud computing generally, and the future of third-party hosting companies.

Frequently asked about this episode

What does this episode say about cloud computing?
Evaluate your e-commerce hosting needs by weighing the pros and cons of self-hosting versus platform-hosted solutions, considering factors like scalability, security, and cost. This is crucial for long-term technology decisions.
What does this episode say about e-commerce hosting?
Understand the benefits of cloud computing for e-commerce, including improved performance, enhanced security features, and a more streamlined user experience, as Miva Merchant's move to a hosted solution exemplifies these advantages.
What does this episode say about e-commerce platforms?
Recognize that the e-commerce platform landscape is evolving towards SaaS models and integrated solutions; assess how these trends impact your infrastructure and operational efficiency.
What does this episode say about platform strategy?
Consider the total cost of ownership (TCO) when choosing an e-commerce platform, accounting for hosting, maintenance, and potential future upgrades.

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