This episode is a must-listen for Shopify store owners looking to maintain or improve their search engine rankings. It provides concrete, actionable advice on how to handle common SEO challenges within the Shopify platform, ensuring that even with store changes, your organic traffic remains strong. It’s particularly valuable for those migrating stores, redesigning, or simply looking to optimize their SEO in a Shopify environment.
Key takeaways
When replatforming to Shopify, ensure a comprehensive 301 redirect map is implemented from your old URLs to the new Shopify URLs to preserve SEO value.
For Shopify store redesigns, conduct a thorough SEO audit before launching to identify and address potential issues like broken links, duplicate content, and incorrect canonical tags.
Utilize Shopify's built-in SEO features effectively, such as customizing title tags, meta descriptions, and alt text for images, and regularly review them for optimization.
Regularly monitor your Shopify store's SEO performance using tools like Google Search Console to quickly identify and rectify any drops in organic rankings or indexing issues.
Prioritize mobile-friendliness and site speed on your Shopify store, as these are critical ranking factors for search engines.
1/20/20 - Episode 46. Learn how to keep Google Search up to date on the content of your store and ensure a smooth customer experience as your store evolves. SHOW TRANSCRIPT Show Links 404 Dashboard Report Marketing redirect example - https://jadepuma.com/podcastShopify Bulk 301 Chrome Extension Search Console podcast episode
What does this episode say about shopify & ecommerce platforms?
When replatforming to Shopify, ensure a comprehensive 301 redirect map is implemented from your old URLs to the new Shopify URLs to preserve SEO value.
What does this episode say about organic & seo?
For Shopify store redesigns, conduct a thorough SEO audit before launching to identify and address potential issues like broken links, duplicate content, and incorrect canonical tags.
What does this episode say about shopify & ecommerce platforms?
Utilize Shopify's built-in SEO features effectively, such as customizing title tags, meta descriptions, and alt text for images, and regularly review them for optimization.
What does this episode say about shopify & ecommerce platforms?
Regularly monitor your Shopify store's SEO performance using tools like Google Search Console to quickly identify and rectify any drops in organic rankings or indexing issues.
What does this episode say about shopify & ecommerce platforms?
Prioritize mobile-friendliness and site speed on your Shopify store, as these are critical ranking factors for search engines.
