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Key challenge with category-targeted SB video campaigns (Week 41, Lesson 3)

It's Always Day One · October 13, 2022 · 3 min

Summary

This episode is largely unintelligible due to a corrupted transcript. It appears to focus on a "Key challenge with category-targeted SB video campaigns," but the content is obscured by what seems to be a list of popular songs, artists, and Spotify settings. As such, no actionable insights for ecommerce operators can be extracted.

Episode description

The category targeting in SBV only allows negating products and not keywords, though the search term report shows keywords, causing wasted spend.We discuss that and 2 ways to minimize wasted spend.LinkedIn post:https://www.linkedin.com/posts/rohit-baranwal-02116a15b_amazonppc-itsalwaysdayone-activity-6982240478503014400-v-wW?utm_source=share&utm_medium=member_desktop5 Amazon ad lessons. 2 minutes read. 1 weekly email.https://georges.blog/subscribeFind every wrong with your Amazon ads in u...

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