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How two Sisters Cracked the Amazon Code

Serious Sellers Podcast · with Marcela and Emille · December 10, 2019 · 35 min

Summary

This episode features two sisters, Marcela and Emille, who successfully built an Amazon business after taking over from a friend who struggled with blocked listings despite high sales. They share how their complementary skills and strong trust mitigate risks and optimize their operations, offering practical advice on partnership dynamics and scaling an Amazon venture. This is a great listen for anyone considering an Amazon business, especially with a partner.

Key takeaways

Themes

amazon & marketplacesfounder & leadershipsupply chain & operations

Topics covered

amazon fbaseller partnershipsbusiness scalabilitylisting optimizationecommerce challenges

Episode description

Episode 88 of the Serious Sellers Podcast hosts Marcela and Emille, two Brazilian sisters telling stories about their Amazon business journey.

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Frequently asked about this episode

What does this episode say about amazon & marketplaces?
Leverage complementary skillsets in a business partnership to divide labor effectively and boost overall performance.
What does this episode say about founder & leadership?
Focus on deep trust with business partners to enhance motivation and minimize the fear of letting each other down, a key factor in consistent effort.
What does this episode say about supply chain & operations?
Continuously build knowledge through resources like expert videos and seller meet-ups to navigate the complexities of platforms like Amazon.
What does this episode say about amazon & marketplaces?
When taking over an existing business, identify and improve upon previous models, particularly regarding challenges like listing suspensions and platform compliance.
What does this episode say about amazon & marketplaces?
Delegate decision-making to the partner with expertise in a specific area to ensure informed and effective resolutions for challenging business situations.

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