Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners artwork

How To Sell Your Shopify Store For Six, Seven, and Eight Figures with Brad Wayland

Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners · with Brad Wayland · October 21, 2019 · 51 min

Summary

This episode provides a comprehensive guide for Shopify store owners looking to sell their business. Brad Wayland, an expert in online business acquisitions, reveals the critical factors that drive valuation, how to strategically prepare your store for a successful exit, and the importance of meticulous documentation. It emphasizes that a clear exit strategy from the outset can significantly increase the sale price of your ecommerce venture.

Key takeaways

Themes

finance & fundraisingfounder & leadershipshopify & ecommerce platforms

Topics covered

ecommerce exit strategyshopify store valuationselling online businessesbusiness brokerageseller's discretionary earningsdue diligence for business salesp&l statementsshopify exchange

Episode description

Want Shopify to set you up for life? Today I will be talking about setting up for an Exit strategyWe are going to discuss:1. What do businesses sell for?Add back schedule earnings Sellers salary add back2. What is Shopify Exchange?3. Planning for exit: The 4 pillarsRiskGrowthTransferabilityDocumentation - Most important part - Monthly P&L - Transferability ABOUT BRAD WAYLAND: Brad is an entrepreneur who began working in the online space in 2003. He has a wide range of experience in operating and marketing online businesses. Brad became friends with Mark the founder of Quiet Light Brokerage in 2015 and it led to him becoming an advisor. Starting in 2003, Brad helped build an online business in the custom t-shirt industry into a multi-million dollar enterprise with 120 full time employees. In 2007 Brad began having success marketing more than just t-shirts and started building other eCommerce businesses from the ground up. By 2010 he started focussing more on investing in existing properties and less in starting from scratch. Over the last 10 years, Brad has built, bought, or sold over 50 this year alone web properties.brad@quietlightbrokerage.comhttps://www.quietlightbrokerage.com/Support the show

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Frequently asked about this episode

What does this episode say about finance & fundraising?
To maximize your Shopify store’s sale price, plan your exit strategy early by focusing on the four pillars: mitigating risk, demonstrating growth, ensuring transferability of operations, and maintaining impeccable documentation.
What does this episode say about founder & leadership?
Understand that buyers meticulously analyze financial health; accurately calculating "add-backs" and seller's salary for Seller’s Discretionary Earnings (SDE) is crucial for a realistic and attractive valuation.
What does this episode say about shopify & ecommerce platforms?
Prioritize detailed financial record-keeping, especially monthly P&L statements, as thorough documentation is the single most important factor for a smooth and lucrative business transfer.
What does this episode say about finance & fundraising?
Leverage platforms like Shopify Exchange and collaborate with experienced brokers to navigate the complexities of selling, ensuring visibility to qualified buyers and expert guidance through due diligence.
What does this episode say about finance & fundraising?
Focus on building a business with strong growth trajectories and easily transferable processes to enhance its attractiveness and reduce perceived buyer risk, directly impacting its market value.

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