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Helium 10 Buzz 7/6/23: Amazon FTC Trouble | New PPC Alerts | Walmart, Etsy, eBay Updates

Serious Sellers Podcast · July 6, 2023 · 19 min

Summary

This episode provides a crucial update on the FTC antitrust lawsuit against Amazon, highlighting potential impacts on sellers like increased fees and policy changes. It also introduces new PPC alerts from Helium 10 to optimize ad spend and offers essential updates for sellers across Walmart, Etsy, and eBay. A key takeaway is streamlining FBA reimbursements to maximize profitability amidst these marketplace shifts.

Key takeaways

Themes

amazon & marketplacespaid acquisitionsupply chain & operations

Topics covered

amazon ftc antitrust lawsuithelium 10 ppc alertswalmart marketplace updatesetsy marketplace updatesebay marketplace updatesfba reimbursements

Episode description

In this episode, we cover the latest breakings news in the Amazon, Walmart, Etsy, & eBay marketplaces. From Amazon’s FTC antitrust suit to this week’s training tip on how to streamline your FBA reimbursements.

Frequently asked about this episode

What does this episode say about amazon & marketplaces?
Understand the implications of the Amazon FTC antitrust lawsuit, including potential fee hikes and policy changes, and prepare your business for these shifts.
What does this episode say about paid acquisition?
Utilize the new Helium 10 PPC alerts to proactively manage and optimize your ad campaigns by responding to issues like low CTR or high ACOS.
What does this episode say about supply chain & operations?
Stay informed on the latest policy and feature updates across Walmart, Etsy, and eBay to identify new opportunities and challenges on these alternative marketplaces.
What does this episode say about amazon & marketplaces?
Implement strategies for streamlining FBA reimbursements to recover lost revenue and maximize your profitability by diligently tracking and claiming what you're owed.
What does this episode say about amazon & marketplaces?
Diversify your marketplace presence and adapt your strategies to succeed on platforms like Walmart, Etsy, and eBay, which have unique seller communities and policies.

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