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Helium 10 Buzz 7/13/22: Prime Day Results. Sponsored Display Update. Amazon Posts. Variation Sales Strategy

Serious Sellers Podcast · July 13, 2022 · 22 min

Summary

This episode offers an immediate and comprehensive analysis of Amazon Prime Day 2022 results, delivering actionable insights for sellers. It breaks down successful strategies, updates on Amazon Sponsored Display and Posts for enhanced visibility, and a tactical guide to optimizing product variations. Essential listening for Amazon sellers aiming to refine their post-Prime Day advertising, sales, and overall marketplace strategy.

Key takeaways

Themes

amazon & marketplacespaid acquisitionproduct & merchandising

Topics covered

amazon prime day 2022 performanceamazon sponsored display updatesamazon posts optimizationproduct variation sales strategyretail arbitrageamazon business assistance programetsy marketplace updateswalmart marketplace opportunitiese-commerce trends

Episode description

In this episode, we cover the latest news on Amazon, Etsy, and Walmart. Talk about retail arbitrage, Amazon posts, how to find the best-selling variation, and a business assistance fund program for Amazon sellers.

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Frequently asked about this episode

What does this episode say about amazon & marketplaces?
Analyze your Prime Day 2022 performance data to identify successful product categories and strategies for future promotional events.
What does this episode say about paid acquisition?
Implement the latest updates and best practices for Amazon Sponsored Display to refine your advertising strategy and optimize ad spend post-Prime Day.
What does this episode say about product & merchandising?
Utilize Amazon Posts to visually showcase products, improve brand awareness, and drive engagement without direct advertising costs.
What does this episode say about amazon & marketplaces?
Identify and optimize your best-selling product variations by analyzing performance data and understanding customer preferences within your product family.
What does this episode say about amazon & marketplaces?
Investigate eligibility and apply for the Amazon business assistance fund program if your business requires financial support.

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