Retail Remix · with Jeff Orschell · April 19, 2021 · 37 min
Summary
Fulfillment is no longer just a cost center but a critical differentiator for retailers. This episode unpacks how shifting consumer expectations for instant access and convenience are transforming the supply chain into a 'big E' experience opportunity. Retailers must prioritize optimizing their fulfillment strategies, especially last-mile delivery, to enhance customer loyalty and gain a competitive edge in the evolving e-commerce landscape.
Key takeaways
56% of retailers are prioritizing supply chain transformation due to consumer demand for instant and convenient product access.
Fulfillment is evolving into a key competitive differentiator, creating a "big E" experience opportunity that impacts customer satisfaction and loyalty.
Optimizing last-mile delivery is crucial for meeting modern consumer expectations and can significantly enhance a retailer's competitive position.
Technology plays a vital role in enhancing fulfillment capabilities, improving efficiency, and managing complex supply chains efficiently.
Effective fulfillment strategies are essential for improving customer loyalty and contributing to overall retail success in the current market.
Of all the different trends and tech in the industry, 56% of retailers say they expect supply chain to be the area they transform the most over the coming years. Why? Because as consumers expect instant and convenient access to products, fulfillment is becoming a key point of differentiation. EY’s Americas Consumer Retail Leader Jeff Orschell, calls this a “big E” experience opportunity.
What does this episode say about supply chain & operations?
56% of retailers are prioritizing supply chain transformation due to consumer demand for instant and convenient product access.
What does this episode say about retail & omnichannel?
Fulfillment is evolving into a key competitive differentiator, creating a "big E" experience opportunity that impacts customer satisfaction and loyalty.
What does this episode say about customer retention?
Optimizing last-mile delivery is crucial for meeting modern consumer expectations and can significantly enhance a retailer's competitive position.
What does this episode say about supply chain & operations?
Technology plays a vital role in enhancing fulfillment capabilities, improving efficiency, and managing complex supply chains efficiently.
What does this episode say about supply chain & operations?
Effective fulfillment strategies are essential for improving customer loyalty and contributing to overall retail success in the current market.
