Ecommerce Coffee Break artwork

Free Live Webinar: Why Ecommerce Stores Leak 38% of Revenue — And How to Stop It

Ecommerce Coffee Break · May 9, 2026 · 2 min

Summary

This episode previews a webinar aimed at helping ecommerce businesses identify and plug common revenue leaks that cost them up to 38% of potential profit. It highlights 10 "profit killers" beyond bad products or low traffic, offering practical optimization strategies to improve margins without increasing ad spend. Ecommerce operators will learn actionable ways to boost revenue by addressing issues like cart abandonment, false declines, and poor conversion rates.

Key takeaways

Themes

conversion & crocustomer retentionanalytics & attribution

Topics covered

revenue leak identificationcart abandonmentsite abandonmentfalse declineschargebacksproduct returnsfraud lossesconversion rate optimizationprofitability improvementad spend reduction

Episode description

In this upcoming live webinar, I’m joined by Scott Brandley and DJ Sprague, co-authors of Cashflo. Together, they’ve helped ecommerce brands recover millions in lost revenue — and in this session, they’ll show you where yours is leaking. They’ll break down where ecommerce brands lose up to 38% of potential revenue through: → Cart abandonment → Site abandonment → False declines → Chargebacks → Product returns → Fraud losses → Poor conver...

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Frequently asked about this episode

What does this episode say about conversion & cro?
Identify and address the "10 common hidden profit killers" that are silently eroding up to 38% of your revenue, rather than solely focusing on product or traffic issues.
What does this episode say about customer retention?
Implement simple tweaks and optimizations to counter issues like cart abandonment, site abandonment, false declines, chargebacks, and product returns.
What does this episode say about analytics & attribution?
Improve conversion rates and mitigate fraud losses through targeted strategies to protect and grow your bottom line.
What does this episode say about conversion & cro?
Focus on optimizing existing business processes to increase revenue and improve margins, reducing reliance on increased advertising spend.
What does this episode say about conversion & cro?
Utilize insights from experts like Scott Bradley and DJ Sprague, co-authors of "Cash Flo," who offer strategies specifically tailored for e-commerce store owners to uncover hidden profits and optimize operations.

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