Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners artwork

EXCLUSIVE SHOPIFY INTERVIEW! —> Jaw-Dropping Black Friday Statistics and Roadmap Thoughts For 2021

Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners · with Tim Sumner · December 18, 2020 · 43 min

Summary

This episode features an exclusive interview with Tim Sumner from Shopify Plus, providing a deep dive into Black Friday/Cyber Monday statistics and comparing Shopify versus Amazon performance. It also covers upcoming Shopify features and a strategic roadmap for 2021, offering critical insights for Shopify store owners looking to optimize their strategies and scale their businesses.

Key takeaways

Themes

shopify & ecommerce platformsanalytics & attributiondtc strategy

Topics covered

black friday cyber monday statisticsshopify vs amazon sales performanceshopify plus featuresecommerce roadmap 2021enterprise ecommerceplatform migration to shopify plus

Episode description

To finish off the year, we have Tim Sumner from Shopify Plus on the show to talk about how it's all gone. Tim was kind enough to share some hugely insightful statistics around how Black Friday Cyber Monday went. The big question - who turned over my money; Shopify or Amazon? There are lots of exciting new feature son the horizon for Shopify which Tim shared in some detail, as well as his own personal thoughts for 2021. They also had a chat around how some of the larger retailers are moving to Shopify Plus and what gets a good store going in the first place. You can check out the Shopify Plus offering here: https://www.shopify.com/plusSupport the show

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Frequently asked about this episode

What does this episode say about shopify & ecommerce platforms?
Shopify's BFCM performance data provides a benchmark for store owners to assess their own sales against the broader market and Amazon's share.
What does this episode say about analytics & attribution?
Upcoming Shopify features and platform enhancements are designed to empower merchants; understanding these can help store owners leverage new tools for growth.
What does this episode say about dtc strategy?
The migration of larger retailers to Shopify Plus highlights the platform's scalability and robust offerings, indicating key success factors for enterprise-level e-commerce.
What does this episode say about shopify & ecommerce platforms?
Strategic thoughts for 2021 from Shopify Plus offer expert predictions on trends and consumer behavior shifts, preparing merchants for future opportunities and challenges.
What does this episode say about shopify & ecommerce platforms?
Key elements that constitute a 'good store' for attracting and retaining customers, especially at scale, can be applied by any Shopify merchant to improve their operations.

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