This episode is crucial for Amazon sellers looking to optimize their fulfillment strategy and leverage the Prime badge without solely relying on FBA. It breaks down Seller Fulfilled Prime (SFP), including the regional program, and introduces FBA Onsite, offering actionable insights on how to reduce logistics costs, improve operational efficiency, and expand Prime eligibility from your own warehouse. Learn how to strategically use these programs for different product types, potentially increasing revenue and customer satisfaction.
Key takeaways
Implement an FBM strategy within your own warehouse to gain Prime eligibility and boost revenue, especially if existing ground shipping can meet 2-day delivery requirements at no extra cost.
Explore Seller Fulfilled Prime Regional to expand Prime reach efficiently, understanding that its higher demands will push for greater operational efficiency.
Consider FBA Onsite for oversized or seasonal products, leveraging Amazon's WMS in your facility to manage specific inventory challenges effectively.
Analyze your current shipping methods to identify opportunities where existing ground services can satisfy SFP 2-day delivery requirements without incurring additional shipping costs.
Prepare for the rigorous requirements and trial period of SFP by optimizing warehouse operations and delivery speeds to gain the Prime badge advantage.
Today’s episode is focused on Seller Fulfilled Prime and the Prime that you can do out of your own warehouse. We explain the Seller Fulfilled Prime program, including their trial period, as well as their higher requirements. We explain why we built an FBM (Fulfilled by Merchant) into our warehouse to increase revenue, and why other businesses would be wise to do the same. We also emphasize the value of a new program called Seller Fulfilled Prime Regional. We talk about the higher requirements to be on SFP, and how they push you to be more efficient. We then discuss a very similar program called FBA Onsite, where Amazon installs their warehouse management system into your warehouse, and the pros and cons associated with it. We recommend FBA onsite for oversize and seasonal products. -Diving Into Seller Fulfilled Prime 1:52-Seller Fulfilled Prime Regional 7:00-FBA Onsite 10:58“And according to their site, we achieved 54% of the population by using UPS ground 2 day shipping. And what’s great about that is it costs us exactly the same amount of money to ship. So we were shipping these products in ground already. But turning on a Prime badge didn’t cost us anything, because, by using this service, Amazon has already determined that they know that the product will get to them in two days.” 8:21Socialhttps://www.instagram.com/smartestseller/https://www.buyboxer.com/
What does this episode say about amazon & marketplaces?
Implement an FBM strategy within your own warehouse to gain Prime eligibility and boost revenue, especially if existing ground shipping can meet 2-day delivery requirements at no extra cost.
What does this episode say about supply chain & operations?
Explore Seller Fulfilled Prime Regional to expand Prime reach efficiently, understanding that its higher demands will push for greater operational efficiency.
What does this episode say about dtc strategy?
Consider FBA Onsite for oversized or seasonal products, leveraging Amazon's WMS in your facility to manage specific inventory challenges effectively.
What does this episode say about amazon & marketplaces?
Analyze your current shipping methods to identify opportunities where existing ground services can satisfy SFP 2-day delivery requirements without incurring additional shipping costs.
What does this episode say about amazon & marketplaces?
Prepare for the rigorous requirements and trial period of SFP by optimizing warehouse operations and delivery speeds to gain the Prime badge advantage.
