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Episode 24: Find your Niche | Amazon Categories

The Smartest Amazon Seller · November 12, 2019 · 19 min

Summary

This episode is a vital guide for Amazon sellers considering external help. It breaks down what to expect from Amazon agencies, crucial questions to ask regarding pricing models (commission vs. flat fees), service scope (comprehensive vs. selective), and contract terms. Entrepreneurs will learn how to vet agencies for stability and realistic promises, avoiding those that overpromise and underdeliver.

Key takeaways

Themes

amazon & marketplacesfounder & leadership

Topics covered

amazon agency vettingamazon agency pricing modelscomprehensive vs. selective amazon managementamazon agency contract termsthird-party amazon seller services

Episode description

In this episode of the Best Amazon Seller we talk about the different categories to sell on Amazon. There are a wide variety of categories to choose from and each one has its value. I will highlight just a few, talk about the up sides and downsides of each, and share a little on the categories Buyboxer focuses on. - Sports 2:32- Home and Kitchen 6:46- Toys 7:48- Grocery 9:43- Arts and Crafts 12:01- Electronics 12:48- Health 14:27- Beauty Baby and Pets 15:03“I’m growing more stubborn about what sells a product and I think it comes down to three things: I think it’s the reviews, the price, and the images. If you can nail all three of those, people that land on your product are going to convert.” 1:31https://www.instagram.com/smartestseller/https://www.buyboxer.com/

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Frequently asked about this episode

What does this episode say about amazon & marketplaces?
Before hiring an Amazon agency, define whether you need comprehensive account management (inventory, product pages, PPC) or selective services to match your specific pain points.
What does this episode say about founder & leadership?
Evaluate agency pricing models by understanding the pros and cons of both commission-based and flat-fee structures, considering which aligns best with your business goals and risk tolerance.
What does this episode say about amazon & marketplaces?
When vetting agencies, prioritize stability and realistic expectations over grandiose promises. Ask about their long-term viability and their approach to challenging situations to avoid unreliable partners.
What does this episode say about amazon & marketplaces?
Inquire about contract lengths and termination clauses to ensure flexibility and avoid being locked into an unfavorable agreement if the agency underperforms.
What does this episode say about amazon & marketplaces?
Understand the challenges and risks associated with engaging third-party help, and perform thorough due diligence on any potential agency partner.

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