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Episode 233 - The New Seller Fulfilled Prime Is Back and Open for Business

The Smartest Amazon Seller · with Manish Chowdhary · November 28, 2023 · 25 min

Summary

Seller Fulfilled Prime is back, offering Amazon sellers a powerful alternative to FBA. This episode cuts through the myths, providing a strategic roadmap to understanding SFP requirements, optimizing delivery speed, and leveraging P2P fulfillment networks like Cahoot to gain greater control, reduce costs, and competitively meet Prime customer expectations.

Key takeaways

Themes

amazon seller strategycost optimizatione-commerce fulfillmentlogistics & supply chain

Topics covered

amazon fees comparisondelivery speed metricsfulfillment by amazon (fba)multi-channel fulfillment (mcf)p2p fulfillment networksseller fulfilled prime (sfp)sfp application process

Episode description

Seller Fulfilled Prime is crucial for sellers looking to optimize their fulfillment operations, reduce costs, and enhance their competitiveness in the Amazon marketplace.It provides a strategic alternative to FBA, offering greater control, flexibility, and the ability to meet the high expectations of Amazon Prime customers.Whether you're a seasoned seller or just starting, this episode featuring Manish Chowdhary, Founder & CEO at Cahoot -the World's first P2P Fulfillment Network for Brands and retailers- provides actionable information to navigate the ever-evolving dynamics of e-commerce fulfillment.Episode notes:00:15 - Manish Chowdhary Introduction 00:40 - Amazon FBA Programs 01:45 - Seller Fulfilled Prime Program Requirements 05:10 - Delivery Speed Metric 08:15 - Who is Seller Fulfilled Prime Best For?“It’s a myth that FBA is cheaper across the board.” -Manish10:50 - Multi-Channel Fulfillment 11:55 - Lawsuits and Latest News About Amazon SFP 15:40 - Seller Fulfilled Prime For Specific Shipping Regions 19:10 - Adoption of Seller Fulfilled Prime 20:25 - Seller Fulfilled Prime Application 21:05 - Seller Fulfilled Prime Trial 23:35 - Amazon FeesLinkedIn: linkedin.com/in/manish-chowdharyWebsite: Cahoot.aiX: PulseCommerce Related Post: FBA Doesn’t Always Beat FBM: When to Pick One for New Sellers

Frequently asked about this episode

What does this episode say about amazon seller strategy?
FBA is not always the cheapest fulfillment option; evaluate SFP for potential cost savings and greater control over inventory and shipping.
What does this episode say about cost optimization?
Achieving high delivery speed metrics is paramount for SFP success and maintaining Prime eligibility. Invest in efficient shipping processes and carrier relationships.
What does this episode say about e-commerce fulfillment?
Consider P2P fulfillment networks like Cahoot.ai to support SFP, especially for specific shipping regions, to meet delivery promises and potentially reduce costs.
What does this episode say about logistics & supply chain?
Understand the SFP application and trial process thoroughly before committing, as performance monitoring is crucial for compliance and continued participation.
What does this episode say about amazon seller strategy?
Utilize SFP to gain flexibility in handling product variations, seasonal items, or products with specific handling requirements that FBA might complicate.

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