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Episode 21: Supercharge Your Email Marketing Part Thre

The EcomCrew Ecommerce Podcast · March 31, 2016 · 41 min

Summary

Today we complete the series How to Supercharge Your Email. This is part 3 of 3. If you haven’t heard the first part of this series you can hear parts 1 and 2 here and here. We have been talking about the success of the Colorit contests. We have talked about the email flows that contestants receive in their inboxes. These flows have really helped us get more sales. Colorit has 7 to 8 flows on Klaviyo that have a sequence of 10 emails each. Today we’re going to talk about the campaigns we do in Klaviyo. A campaign is just a single email that announces product information. We talk about 3 of these campaigns during the episode. We had a testimonial request, a new book announcement, and an Affiliate program announcement. Some of the topics we bring up today are: How you can win a free hour of consulting with us. When to cull your email list. Klaviyo compared to Mailchimp. Colorit’s current high ranking on Amazon. The Pros and Cons of using Amazon. Colorit’s acceptance into Google Trusted stores. <span

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