This episode offers an in-depth analysis of 2021 retail performance, including holiday sales and full-year trends, based on data from the US Dept of Commerce and other key industry sources. It provides a comprehensive overview of e-commerce growth, brick-and-mortar foot traffic, and consumer spending habits, equipping ecommerce operators with crucial context for strategic planning.
Key takeaways
Understand the key growth sectors in 2021 retail to identify potential opportunities for your business.
Analyze the impact of economic factors and supply chain issues from 2021 data to better anticipate future challenges and opportunities.
Benchmark your e-commerce performance against overall 2021 trends and holiday season data to assess your competitive position.
Leverage insights from brick-and-mortar foot traffic and web traffic data to refine your omnichannel strategies.
Review the various data sources cited (eMarketer, Placer.ai, Similarweb, Adobe, Salesforce, Mastercard) to deepen your own market research capabilities.
EP285 - 22021 Full Year and Holiday Data Deep Dive The US Dept of Commerce December Advanced Retail Sales Data is out, which gives us a full look at 2021 and the 2021 holiday season. So Episode 285 is a data deepdive into 2021. If you want to follow along, we've made a deck with all the data available at https://retailgeek.com/2021-commerce-recap Data Sources US Retail & E-Com Sales Data: US Dept of Commerce E-Commerce Estimates: eMarketer Retail Foot Traffic Data: Placer.ai Web Traffic Data: Similar Web Holiday Estimates: Adobe, Salesforce, Mastercard Episode 285 of the Jason & Scot show was recorded on Thursday Jan 20th, 2022. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSp
What does this episode say about retail & omnichannel?
Understand the key growth sectors in 2021 retail to identify potential opportunities for your business.
What does this episode say about analytics & attribution?
Analyze the impact of economic factors and supply chain issues from 2021 data to better anticipate future challenges and opportunities.
What does this episode say about retail & omnichannel?
Benchmark your e-commerce performance against overall 2021 trends and holiday season data to assess your competitive position.
What does this episode say about retail & omnichannel?
Leverage insights from brick-and-mortar foot traffic and web traffic data to refine your omnichannel strategies.
What does this episode say about retail & omnichannel?
Review the various data sources cited (eMarketer, Placer.ai, Similarweb, Adobe, Salesforce, Mastercard) to deepen your own market research capabilities.
