Jason and Scot review their 2021 predictions for ecommerce and retail, highlighting hits and misses regarding made-to-order apparel, grocery ecommerce, and retail media networks. They then cast forward to 2022, offering bold predictions on the true impact of NFTs, Web3, and the metaverse, alongside the future of ultrafast delivery. This episode offers a grounded perspective on emerging trends and practical insights for navigating the evolving digital commerce landscape.
Key takeaways
Assess new technologies like NFTs and Web3 with a critical eye, understanding their current overhype versus long-term potential in retail.
Recognize the continued growth of grocery e-commerce and the strategic importance of micro-fulfillment centers (MFCs) for last-mile delivery efficiency.
Leverage the increasing influence and revenue potential of retail media networks as a key advertising channel.
Evaluate supply chain strategies, specifically the role of neighborhood distribution centers and the competitive landscape of shipping solutions, to optimize delivery for your customers.
Understand that while direct-to-consumer (DTC) brands continue to evolve, the market for new SPACs and IPOs may be stabilizing.
EP284 - 2022 Annual Predictions h 2021 Predictions Recap Jason: Made to Order apparel business > 9 figures Yes Retailer offers viable health alt insurance option to consumers No Grocery E-Com > 10% someone deploys(not pilots) MFC Yes Amazon Shopify Competitor (shipping solution) No Retail Media > $20B Yes Bonus – More store closures in 2021 than 2020. No Jason Total Score: 3 of 5 Scot: Amazon move to same day prime by opening a huge wave of neighborhood DCs (near DSPs) Yes Shipping (Shopify) – launch own DSP No Shopify marketplace No 'zero friction addiction' sticks – I've seen 30-40% repeated a lot, I think it's 60-80%. commerce penetration says at 16% or better in 2021. Yes spac/ipo? Dnvb wave Yes Bonus: post-covid anti-consumerism/materialism wave No Scot Total Score: 3 of 5 We have a tie, including the tie-breaker. Here are some relevent links: eMarketer recap of Retail Media Networks Bricks Meets Clicks analysis of digital grocery space 2022 Predictions Jason: NFTs, Web 3, Metaverse, and Ultrafast delivery services are all overhyped and d
What does this episode say about retail & omnichannel?
Assess new technologies like NFTs and Web3 with a critical eye, understanding their current overhype versus long-term potential in retail.
What does this episode say about supply chain & operations?
Recognize the continued growth of grocery e-commerce and the strategic importance of micro-fulfillment centers (MFCs) for last-mile delivery efficiency.
What does this episode say about brand & content?
Leverage the increasing influence and revenue potential of retail media networks as a key advertising channel.
What does this episode say about dtc strategy?
Evaluate supply chain strategies, specifically the role of neighborhood distribution centers and the competitive landscape of shipping solutions, to optimize delivery for your customers.
What does this episode say about retail & omnichannel?
Understand that while direct-to-consumer (DTC) brands continue to evolve, the market for new SPACs and IPOs may be stabilizing.
