This episode offers a glimpse into the future of retail with Euromonitor’s "Commerce 2040" report. It highlights how revolutionary technologies like AI, AR, VR, and IoT will reshape consumer engagement, personalization, and the overall shopping experience. Ecommerce operators will learn how to proactively adapt strategies and invest in new capabilities to thrive in the evolving landscape.
Key takeaways
AI will drive unprecedented personalization in product recommendations and customer service, requiring businesses to build robust AI strategies.
AR/VR will create immersive shopping experiences, bridging online and offline retail; businesses should explore these technologies for enhanced customer engagement.
IoT devices will provide continuous data streams for real-time consumer insights; businesses need to develop capabilities to leverage this data effectively.
Businesses must prioritize data privacy and ethical considerations as technology becomes more pervasive in consumer interactions.
Foster a culture of innovation and agility, and be willing to experiment with new technologies to remain competitive and deliver exceptional, personalized experiences.
Physical retail spaces will evolve to integrate experiential elements and technology for enhanced convenience and personalization.
EP187 - Euromonitor Michelle Evans - Commerce 2040 Michelle Evans (@mevans14) is the Senior Head of Global Digital Consumer Research at Euromonitor Intl. She recently published a new report, "Commerce 2040: Revolutionary Tech Will Boost Consumer Engagement." Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 187 of the Jason & Scot show was recorded on Wednesday, September 4. 2019. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.
What does this episode say about retail & omnichannel?
AI will drive unprecedented personalization in product recommendations and customer service, requiring businesses to build robust AI strategies.
What does this episode say about ai & automation?
AR/VR will create immersive shopping experiences, bridging online and offline retail; businesses should explore these technologies for enhanced customer engagement.
What does this episode say about brand & content?
IoT devices will provide continuous data streams for real-time consumer insights; businesses need to develop capabilities to leverage this data effectively.
What does this episode say about dtc strategy?
Businesses must prioritize data privacy and ethical considerations as technology becomes more pervasive in consumer interactions.
What does this episode say about retail & omnichannel?
Foster a culture of innovation and agility, and be willing to experiment with new technologies to remain competitive and deliver exceptional, personalized experiences.
