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EP085 - FutureCommerce Joint Podcast Part 2

The Jason & Scot Show · with Brian Lange, Phillip Jackson · May 26, 2017 · 62 min

Summary

This episode, part two of a crossover event, delves into the evolving landscape of ecommerce, focusing on strategic partnerships and upcoming trends. It offers valuable insights for ecommerce operators looking to understand market shifts and leverage collaborations to drive growth.

Key takeaways

Themes

brand & contentdtc strategy

Topics covered

ecommerce trendsdigital shopper marketingcontent collaborationpodcast marketingstrategic partnerships

Episode description

EP085 - FutureCommerce Joint Podcast Part 2 Brian Lange (@brianjlangeand) Phillip Jackson (@philwinkle) are the hosts of futurecommerce podcast. In this first of it's kind, Co-Podcast Jason & Scot team up with Phil & Brian to record a two-part podcast. Part 1 can be heard on futurecommerce. This is part 2. Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 85 of the Jason & Scot show was recorded on Thursday May 11, 2017. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at Razorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.

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Frequently asked about this episode

What does this episode say about brand & content?
Strategic co-podcasting and content collaboration can expand audience reach and engagement for ecommerce brands.
What does this episode say about dtc strategy?
Identifying and partnering with complementary platforms or content creators can create synergistic value.
What does this episode say about brand & content?
Analyzing current trends in digital shopper marketing is crucial for staying competitive and adapting strategies.
What does this episode say about brand & content?
Podcasts and similar content formats provide a direct channel for engaging with target audiences and building community.
What does this episode say about brand & content?
Understanding the overarching direction of ecommerce, even from 2017, can inform long-term strategic planning for merchants.

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