In this episode, Scott Silverman, co-founder of the Global Ecommerce Leaders Forum and one of the inventors of Cyber Monday, shares his extensive experience in the ecommerce arena. He discusses the evolution of ecommerce, critical trends, and the future outlook for digital retail, offering valuable perspectives for ecommerce operators seeking to understand the industry's trajectory and strategic opportunities.
Key takeaways
Understand the historical context of key ecommerce events like Cyber Monday to better anticipate future industry shifts.
Leverage insights from industry veterans like Scott Silverman to inform your long-term ecommerce strategy and adapt to evolving trends.
Recognize the importance of professional networks, such as the Global Ecommerce Leaders Forum, for staying informed and connected within the ecommerce community.
Consider the evolving role of digital shopper marketing and its impact on customer acquisition and retention strategies.
Stay updated on new technologies and consumer behaviors shaping the future of ecommerce to identify emerging opportunities.
EP066 - Scott Silverman Scott Silverman is a principal at Scott Silverman Associates and Scott is also co-founder of the Global Ecommerce Leaders Forum. On top of that, he also advises several startups in the e-commerce arena. Scott is one of the inventors of the term CyberMonday. Scott is also a former Executive Director and board member of shop.org. Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 66 of the Jason & Scot show was recorded on Monday January 16th, 2017. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at Razorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.
What does this episode say about founder & leadership?
Understand the historical context of key ecommerce events like Cyber Monday to better anticipate future industry shifts.
What does this episode say about retail & omnichannel?
Leverage insights from industry veterans like Scott Silverman to inform your long-term ecommerce strategy and adapt to evolving trends.
What does this episode say about founder & leadership?
Recognize the importance of professional networks, such as the Global Ecommerce Leaders Forum, for staying informed and connected within the ecommerce community.
What does this episode say about founder & leadership?
Consider the evolving role of digital shopper marketing and its impact on customer acquisition and retention strategies.
What does this episode say about founder & leadership?
Stay updated on new technologies and consumer behaviors shaping the future of ecommerce to identify emerging opportunities.
