This episode recaps CES 2017, highlighting innovations and trends relevant to ecommerce, particularly the pervasive integration of Amazon Alexa across various products. It offers insights into how technological advancements like cognitive computing and natural language processing are shaping the future of commerce and consumer interactions, crucial for ecommerce operators looking to stay ahead of the curve.
Key takeaways
Amazon Alexa's widespread integration at CES 2017 into over 700 products signals the growing importance of voice commerce and conversational AI in future retail strategies. Ecommerce businesses should explore voice optimization for their product catalogs and customer service.
The focus on cognitive computing and natural language processing (NLP) indicates a shift towards more intelligent and personalized customer experiences. Merchants should consider how AI-powered tools can enhance their customer interactions, from chatbots to personalized recommendations.
The presence of major tech players like Intel, Qualcomm, Alibaba, Samsung, and Mastercard at CES underscores the convergence of technology and commerce. Ecommerce operators should monitor these broader tech trends for potential impacts on payment systems, platform capabilities, and consumer electronics.
CES serves as a key trend-spotting event; staying informed about emerging technologies showcased there (e.g., smart home devices, IoT) can help ecommerce businesses anticipate future consumer demands and adapt their product offerings and marketing strategies accordingly.
Themes
ai & automationretail & omnichannelproduct & merchandising
EP065 - CES 2017 Recap CES is the largest trade show in the US with 175,000 attending in 2017. The show has become a major PR and Trend Spotting event for marketers across many industry. In this episode we recap the booths that are relevant to commerce practitioners including Intel, Qualcomm, Alibaba, Samsung and Mastercard). We discuss, Amazon Alexa, which won the show by being embedded in over 700 products at the show. And we discuss implications of cognitive computing and natural language processing more generally. Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 65 of the Jason & Scot show was recorded on Thursday January 12th, 2017. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at Razorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing.
Amazon Alexa's widespread integration at CES 2017 into over 700 products signals the growing importance of voice commerce and conversational AI in future retail strategies. Ecommerce businesses should explore voice optimization for their product catalogs and customer service.
What does this episode say about retail & omnichannel?
The focus on cognitive computing and natural language processing (NLP) indicates a shift towards more intelligent and personalized customer experiences. Merchants should consider how AI-powered tools can enhance their customer interactions, from chatbots to personalized recommendations.
What does this episode say about product & merchandising?
The presence of major tech players like Intel, Qualcomm, Alibaba, Samsung, and Mastercard at CES underscores the convergence of technology and commerce. Ecommerce operators should monitor these broader tech trends for potential impacts on payment systems, platform capabilities, and consumer electronics.
What does this episode say about ai & automation?
CES serves as a key trend-spotting event; staying informed about emerging technologies showcased there (e.g., smart home devices, IoT) can help ecommerce businesses anticipate future consumer demands and adapt their product offerings and marketing strategies accordingly.
