EP033 - On Demand Economy (ODE) Deep Dive What is the on demand economy (ODE)? Consumer behavior that is driving the adoption of on-demand economy Mobile Social Bifurcation of Value vs Convenience Zero friction ODE Industry GDP ODE TAM How big today Investments Sample co's Marketplace Homejoy Handy Amazon Referral - thumbtack Referral 1099 W2 Owned and operated Business models