EP 73: How an Accidental Entrepreneur Taped up Ecommerce & Amazon Success - Kevin Mahoney, FindTape.com

2X eCommerce Podcast · with Kevin Mahoney · April 19, 2016 · 65 min

Summary

Kevin Mahoney, founder of FindTape.com, shares his journey from accidental entrepreneurship to building a multi-million dollar e-commerce and Amazon business. Learn how he leveraged a dropshipping model and scaled his operations, offering valuable insights for e-commerce operators looking to grow their online presence.

Key takeaways

• Dropshipping can be a viable entry point into e-commerce, as demonstrated by FindTape.com's initial success.
• Niche markets, like specialized tape, can lead to significant revenue if effectively targeted and served.
• Leveraging platforms like Amazon can significantly boost sales and revenue for existing e-commerce businesses.
• Consistent effort, even part-time, can lead to substantial growth, as Mahoney hit $1 million in revenue while still moonlighting.
• Investing in robust product content management platforms (like Salsify) becomes crucial for scaling and maintaining accuracy across multiple sales channels.

Themes

Topics covered

Episode description

My guest on today’s show is an accidental ecommerce entrepreneur and a programmer / developer at heart. He is the founder of FindTape.com.He stumbled into ecommerce after an initial rejection to build a website for a an adhesive tape distributor.We went unto build a dropship ecommerce store that was supplied by this distributor.After about 3 years moonlighting, he hit the $1m revenue milestone and quit his day dev job. His company’s revenue on Amazon in 2015 was just under $2 million.  Read the show notes for this episode on http://2xecommerce.com/podcast/ep73/    Message from Our Sponsors: This episode is brought to you by Salsify. As an online retailer or supplier, you are well aware that ACCURATE PRODUCT CONTENT drives more sales...However, as your store starts to scale the harsh reality is that maintaining product description content becomes more and more of a challenge to ecommerce teams.Enter Salsify...Salsify is a SaaS based product content management platform built specifically for online retailers and brand owners.I recently took Salsify on a test drive and here are the glaring advantages etailers stand to gain:- Your entire product catalog can be accessed by any department in a centralised hub,- There’s a workflow setup that ensures no fields go amiss when product data is published to multiple channels such as Amazon, your Google Merchant account or just directly to your ecommerce store- Salsify tells you when it spots missing critical fields across your product catalogIt is really a modern, flexible and robust product management platform I recommend if your store and brand's product catalog changes often and if you publish to numerous channels often.As a 2X eCommerce listener, you can get to trial Salsify for free at Salsify.com/2x

Frequently asked about this episode

What does this episode say about dropshipping?

Dropshipping can be a viable entry point into e-commerce, as demonstrated by FindTape.com's initial success.

What does this episode say about e-commerce growth strategies?

Niche markets, like specialized tape, can lead to significant revenue if effectively targeted and served.

What does this episode say about entrepreneurial journey?

Leveraging platforms like Amazon can significantly boost sales and revenue for existing e-commerce businesses.

What does this episode say about product information management?

Consistent effort, even part-time, can lead to substantial growth, as Mahoney hit $1 million in revenue while still moonlighting.

What does this episode say about dropshipping?

Investing in robust product content management platforms (like Salsify) becomes crucial for scaling and maintaining accuracy across multiple sales channels.

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