To excel in B2B eCommerce and eProcurement, businesses must prioritize global reach, implement strategic volume-based pricing, and provide high-quality, integrated content. Optimizing for SEO and actively participating in RFQs are also crucial for securing deals and driving growth in the B2B landscape.
Key takeaways
Implement pricing models that scale with order volume to attract and retain B2B clients.
Invest in rich, detailed product content and ensure seamless system integration for a superior B2B customer experience.
Optimize your B2B eCommerce site for search engines, focusing on both structured and unstructured data for discoverability.
Proactively engage in Request for Quote (RFQ) processes to win new B2B contracts and expand your market share.
Explore global expansion strategies early on to tap into broader B2B markets and diversify revenue streams.
Ronald Duncan is the founder of cloudBuy, a B2B (Business to Business) eCommerce and eProcurement platform. In episode 6 of the 2x eCommerce Show, he shares tips on how to get B2B eCommerce and eProcurement right as well as how cloudBuy works for entrepreneurs looking to get started in B2B eCommerce. His key takeaways are: Going Global, having a Structured Pricing model in line with volume, investing in and providing quality rich-content with joined up system (integration), SEO - unstructured - optimised and winning deals i.e bidding to RFQs.
