Many Amazon sellers fear increasing prices due to potential drops in Best Seller Rank (BSR) and sales. This episode challenges that notion, presenting a strategic approach to raising prices without negative consequences. It introduces Profasee, a software that uses data-driven insights to optimize pricing, ensuring profit margin improvement while protecting crucial Amazon ranking metrics for ecommerce operators.
Key takeaways
Amazon sellers often underestimate their ability to increase prices without negatively impacting BSR or sales velocity; strategic pricing can reclaim profit margins.
Leverage data-driven pricing software like Profasee to identify optimal price points, protecting BSR and product ranking while improving profitability.
Focus on understanding the specific data points that influence Amazon's algorithm when adjusting prices to ensure strategic gains.
Don't shy away from price adjustments; consider them a calculated move towards greater profitability, especially when supported by market conditions and data insights.
Check out our sponsor, Portless, today! Chad Rubin is back on the podcast! He's an Amazon Seller of over 20 years, the ex-CEO of SKUBANA before it was acquired in 2021, one of the original founders of the Prosper Show conference. Chad is back to talk about Profasee, one of his latest ventures into the software space, that aims to reclaim profit margins without affecting your Amazon BSR, or your product ranking. Timestamps: 00:00 – Introduction 03:03 – Chad Rubin's ecommerce background 05:55 – Why Increasing Prices on Amazon Can Be A Great Option 10:57 – How Mike Tried to Increase Prices 12:53 – How Profasee Works 16:40 – What data does Profasee prioritise for success? 19:01 – Real life examples of Profasee's results 30:12 – Affiliate Offer for Profasee Chad, thank you again for coming on again to the podcast and dropping value bombs as always. If you're interested in Profasee, I highly recommend you do so by checking out this link. If you want to hear more of Chad's value bombs, follow him on his LinkedIn. As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested. D
What does this episode say about amazon & marketplaces?
Amazon sellers often underestimate their ability to increase prices without negatively impacting BSR or sales velocity; strategic pricing can reclaim profit margins.
What does this episode say about ai & automation?
Leverage data-driven pricing software like Profasee to identify optimal price points, protecting BSR and product ranking while improving profitability.
What does this episode say about analytics & attribution?
Focus on understanding the specific data points that influence Amazon's algorithm when adjusting prices to ensure strategic gains.
What does this episode say about amazon & marketplaces?
Don't shy away from price adjustments; consider them a calculated move towards greater profitability, especially when supported by market conditions and data insights.
