When business is good, you want nothing more than to keep finding stuff to do in order to grow even further. In this follow-up Under the Hood session, Elias Manopla is looking to do just that. Elias was our guest for Episode 194, where we talked about how to grow a highly niched ecommerce business. He runs an online butcher shop that sells a wide variety of barbecue meat and other food products. I'm happy to learn that after taking my advice and using his own strategies, Elias's business was extremely successful (with a 15x growth) during a tough year of COVID. In this catch-up, we break down a bunch of other stuff that he can do to grow his business even further. We talk about how to retain customers, upselling and cross-selling, and how to advertise in the online world — things that you can definitely apply to your own e-commerce business well. Timestamps How Elias took my advice and achieved immense growth during the pandemic year - 5:43 A look into upselling and cross-selling - 12:51 How to retain customers - 17:47 Why you should keep your customers engaged