Welcome to E330 of the EcomCrew podcast! Today I'm joined by Aaron Rubin, the founder and CEO of ShipHero. Aaron has years of experience in ecommerce and has mastered the art of fulfillment. His business is all about making it easier for other ecommerce entrepreneurs to manage their own inventories and make fulfillment a breeze. Business owners may not be thinking much about how to ship their products as much as what products to launch or increasing sales, but it does make a big difference when it comes to profits. A few dollars saved on thousands of shipments every month really does add up. In this episode, we talk about How Aaron started with ShipHero The difference between fulfilling through Amazon and doing it on your own How reconsidering your shipping methods can increase your profits The importance of your product's physical dimensions Ikea's strategy for logistics Reasons why an Amazon-only seller should use a 3PL Questions you should be asking 3PLs before engaging with them Where 3PLs make their money What small, medium, and large mean to 3PLs Some helpfu