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E264: Blogging as a Jumpoff Point for Getting Into Ecommerce

The EcomCrew Ecommerce Podcast · July 8, 2019 · 42 min

Summary

Many people view blogging as a project that requires a specific set of skills and years of writing experience. Both of these certainly help but they're not a prerequisite to getting started. As Jennifer Garza attests, it's more important to just start writing. In 2011, the mompreneur iSaveA2Z.com, a platform where she could conveniently share tips on how to save money. The website got so much traction that it now has a million monthly views on average. Along the way, Jennifer went through a lifestyle change. She discovered and fell in love with the keto diet. So much so that she created another website around it, Low Carb Inspirations. In a span of a year, she's landed a cookbook deal and is now the proud author of Keto Friendly Recipes: Easy Keto for Busy People. In this episode, you'll learn: How being frugal led to blogging (5:34) How she achieved success as a blogger (6:25) The journey that led to her second website, Low Carb Inspirations (9:38) The true key to her success (20:51) Her ecommerce plans (30:59) I hope this episode inspires all our listeners out there to pursue blogging, whether as a jumpoff point to ecommerce or to supplement existing marketing efforts for your brand. As Scott once said in this podcast, "Attention is the new currency." And putting the word out is certainly one way to get more eyeballs on your product. This episode is part of our Women's Month celebration. We'd love to see m

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