This episode compiles the top 10 most downloaded EcomCrew episodes of 2018, offering a valuable retrospective on key ecommerce strategies and insights. It covers everything from foundational business principles like product selection and brand building to advanced marketing tactics such as Amazon PPC and email marketing sequences. This curated guide provides actionable knowledge for both new and experienced ecommerce operators looking to refine their strategies and drive growth.
Key takeaways
Review your Amazon PPC campaigns to optimize bids and leverage data to save ad spend, as highlighted in episodes E147 and E205.
Implement essential email marketing sequences like welcome series, abandoned cart reminders, and post-purchase follow-ups to boost customer retention and repeat purchases, drawing from episode E159.
Develop a strategic product launch plan for Amazon that integrates PPC with promotional tactics like giveaways to generate initial sales and reviews, as discussed in episode E158.
Invest time in building a strong product brand by defining your identity and positioning to differentiate your offerings and foster customer loyalty, an insight from episode E155.
Utilize dedicated Amazon tools for research, listing optimization, and keyword tracking to streamline operations and enhance sales, based on recommendations in episode E206.
Time flies so fast and before you know it, another year gone! As 2018 comes to an end, we decided to look back into the year and round up our 10 most downloaded podcast episodes: 10. E169: Building Your Facebook Audience with Dave Huss 9. E158: Using Amazon PPC and Giveaways to Create an Effective Launch Strategy 8. E198: The First Steps in Ecommerce Marketing (Under the Hood with Colin Grice) 7. E159: 3 Key Email Marketing Sequences for Your Ecommerce Business 6. E205: Advanced Amazon PPC Strategies with Dave Bryant 5. E155: Where to Start with Building a Product Brand - Under the Hood with Richard Phillips 4. E206: A Rundown of the Best Amazon Tools 3. E147: Amazon PPC Strategy - Step-by-Step Guide on Saving Thousands of Dollars 2. E129: How to Pick the Perfect Product to Sell in eCommerce 1. E167: Overcoming Serious Beginner Mistakes - Under the Hood with James Treloar<
What does this episode say about amazon & marketplaces?
Review your Amazon PPC campaigns to optimize bids and leverage data to save ad spend, as highlighted in episodes E147 and E205.
What does this episode say about paid acquisition?
Implement essential email marketing sequences like welcome series, abandoned cart reminders, and post-purchase follow-ups to boost customer retention and repeat purchases, drawing from episode E159.
What does this episode say about email & sms?
Develop a strategic product launch plan for Amazon that integrates PPC with promotional tactics like giveaways to generate initial sales and reviews, as discussed in episode E158.
What does this episode say about brand & content?
Invest time in building a strong product brand by defining your identity and positioning to differentiate your offerings and foster customer loyalty, an insight from episode E155.
What does this episode say about amazon & marketplaces?
Utilize dedicated Amazon tools for research, listing optimization, and keyword tracking to streamline operations and enhance sales, based on recommendations in episode E206.
