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E195: Road to 1M - Dave's 18th Month Update on His New Ecommerce Business

The EcomCrew Ecommerce Podcast · November 8, 2018 · 27 min

Summary

Dave shares an 18-month update on his second ecommerce venture, aiming for $1 million and now projecting $1.75 million by 2019. He candidly discusses both successes like Amazon brand registration and effective paid ads, and challenges such as product quality issues and failed international expansion. This episode offers practical lessons on scaling an ecommerce business, managing setbacks, and strategic growth.

Key takeaways

Themes

founder & leadershippaid acquisitionamazon & marketplacessupply chain & operations

Topics covered

ecommerce business growthamazon brand registrygoogle shopping adsfacebook remarketing adsproduct quality controlinternational ecommerce expansionvirtual assistant hiring

Episode description

It's Dave here. I've taken the reigns from Mr. Jackness in order to bring you an update on the status of my second ecommerce venture. Regular listeners to this podcast will know that I sold my first company two years ago. After going on a hiatus for a couple of months, the call to entrepreneurship became too strong to ignore. So in June of last year, I started another business with the intention of generating a million dollars in revenue by March 2018. It's been 8 months now and I still haven't broken through the 1M mark. But, revenue projections are on an upward trend and profit margins have increased. There have been some hiccups along the way but the business is growing. Given the numbers, we're in a strong position to achieve $1.75 million in revenue by 2019. Wins Getting brand registered (finally!) Amazon.ca continues to be a big revenue driver Google Shopping and Facebook Remarketing ads are also doing really well Hired a full-time VA Losses Dispute with the buyer of my first company A major quality issue with a product that caused it to be removed temporarily from Amazon Slow eBay sales The Canadian version of our website was a complete flop For more details of my 18-month ecommerce journey, check out the accompanying blog post here. Registration to EcomCrew Premium is closed indefinitely. But, you can still learn from us through our suite of free courses. There's a total of 20 videos covering ecommerce topics like Importing from China and Building a 7-Figure Business. Find more information on the link below. Free Video Courses As always, thanks for listening to this episode! If you enjoyed listening and think this episode has been

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Frequently asked about this episode

What does this episode say about founder & leadership?
Prioritize Amazon brand registration for brand protection and control.
What does this episode say about paid acquisition?
Leverage Google Shopping and Facebook Remarketing for strong paid acquisition results.
What does this episode say about amazon & marketplaces?
Be prepared for product quality control issues and their impact on Amazon listings; implement robust QC.
What does this episode say about supply chain & operations?
Carefully assess market fit and localization for international website expansion to avoid failures like the Canadian site.
What does this episode say about founder & leadership?
Strategic hiring of a full-time VA can significantly support growing operations and delegation.

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