Future Commerce
· with Brian Roemmele
· February 17, 2023
· 123 min
Summary
This episode dives into the disruptive potential of voice AI and other emerging technologies for ecommerce, urging operators to embrace change while prioritizing human connection. It highlights how businesses can leverage new tech to revolutionize customer interactions and operations, but warns against losing sight of the human element in an increasingly automated world. Ecommerce professionals should consider how to integrate voice technology strategically and thoughtfully to enhance, not diminish, the customer experience.
Key takeaways
Actively explore integrating voice AI into your customer service and sales funnels, as 50% of computer interactions are predicted to be voice-based within ten years.
Prioritize the human element in all technology adoption; don't automate at the expense of genuine customer connection.
Challenge existing paradigms and be open to new technological advancements, as fear of change can hinder innovation and leave businesses behind.
Investigate how un-tethered interaction models, like voice, can create new engagement opportunities beyond traditional screens and buttons.
Recognize that new technologies often face resistance; prepare to champion innovation and educate stakeholders on its long-term benefits.
Themes
customer experiencefuture of commerceinnovation & adaptationtechnological disruption
Revisit with us this incredibly deep discussion from December 2016 with Brian Roemmele about how voice interaction (and other tech) will revolutionize most everything and how at the end of the day, we have to fight to keep the humanity into the equation. Learn, develop, grow, change, and also strive to understand the people around you and behind all of this technology. Listen now to hear more!
Frequently asked about this episode
What does this episode say about customer experience?
Actively explore integrating voice AI into your customer service and sales funnels, as 50% of computer interactions are predicted to be voice-based within ten years.
What does this episode say about future of commerce?
Prioritize the human element in all technology adoption; don't automate at the expense of genuine customer connection.
What does this episode say about innovation & adaptation?
Challenge existing paradigms and be open to new technological advancements, as fear of change can hinder innovation and leave businesses behind.
What does this episode say about technological disruption?
Investigate how un-tethered interaction models, like voice, can create new engagement opportunities beyond traditional screens and buttons.
What does this episode say about customer experience?
Recognize that new technologies often face resistance; prepare to champion innovation and educate stakeholders on its long-term benefits.
