Jana Krekic, founder of YLT Translations, shares her expertise on international e-commerce expansion, emphasizing the critical role of professional translation and localization for Amazon sellers. This episode offers valuable insights for businesses looking to scale globally by optimizing product listings and understanding the nuances of international marketplaces.
Key takeaways
High-quality translations are crucial for international Amazon success, going beyond literal translation to include cultural nuances and local preferences.
Leverage specialized e-commerce translation agencies like YLT Translations to ensure accurate product localization and effective brand messaging across different international marketplaces.
Early experience with major e-commerce platforms can provide a strong foundation for building successful service agencies supporting global sellers.
When expanding internationally on Amazon, consider not just translation but also listing optimization tailored to each regional marketplace, including keywords and product descriptions.
Building a 7-figure e-commerce service agency requires a deep understanding of the marketplace and the ability to scale a team to meet client needs for cross-border expansion.
This week on Inspired with Bell… Jana Krekic is a certified translator, international keynote speaker, an e-commerce consultant and also the founder of 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working not only with various 7 to 9-figure Amazon sellers, but also with multi-national brands/marketplace across the globe. Prior to becoming the founder of YLT, Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn't only lead the team of 80 people, but also completely understands E-commerce and Amazon and has created an Amazon dedicated translation agency which helps sellers scale their businesses across different international marketplaces.
What does this episode say about amazon & marketplaces?
High-quality translations are crucial for international Amazon success, going beyond literal translation to include cultural nuances and local preferences.
What does this episode say about supply chain & operations?
Leverage specialized e-commerce translation agencies like YLT Translations to ensure accurate product localization and effective brand messaging across different international marketplaces.
What does this episode say about brand & content?
Early experience with major e-commerce platforms can provide a strong foundation for building successful service agencies supporting global sellers.
What does this episode say about founder & leadership?
When expanding internationally on Amazon, consider not just translation but also listing optimization tailored to each regional marketplace, including keywords and product descriptions.
What does this episode say about amazon & marketplaces?
Building a 7-figure e-commerce service agency requires a deep understanding of the marketplace and the ability to scale a team to meet client needs for cross-border expansion.
