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Announcing: Casting Visions (Looking Beyond Commerce)

Future Commerce · February 18, 2022 · 52 min

Summary

Future Commerce is evolving beyond a traditional podcast and yearly report to become a dynamic media company focused on forecasting the future of commerce and human connection. This episode announces 'Casting Visions,' an initiative to build their future-focused content in public, offering ecommerce operators a transparent look at how macro trends influence commerce and how to adapt proactively.

Key takeaways

Themes

brand & contentfounder & leadershipdtc strategy

Topics covered

future of commercemedia company evolutionbuilding in publiccommerce and human connectionrisk-taking in businesscontent diversificationfuturism

Episode description

Announcing our newest project: Casting Visions! Future Commerce has seen an evolution, and its growing and evolving. Today, Phillip and Brian discuss the evolution of Future Commerce and what the future of Future Commerce looks like: Casting Visions, Step by Step, Nine by Nine, Infinite Shelf, Future Commerce Salons, and more! Tune in now!

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Frequently asked about this episode

What does this episode say about brand & content?
Commerce is deeply intertwined with human relationships and identity, meaning shifts in how people connect directly impact commercial landscapes.
What does this episode say about founder & leadership?
Embrace an evolving identity for your brand or business; rigid adherence to a single format or offering can limit growth and relevance.
What does this episode say about dtc strategy?
Actively engage in 'building in public' by sharing your development process and insights, which can foster community and provide unique value.
What does this episode say about brand & content?
Don't limit your operational scope; consider expanding beyond a single medium or product to encompass a broader vision and multiple content formats.
What does this episode say about brand & content?
Challenge the notion that technology solely drives culture; instead, recognize how human willingness to embrace change and take risks shapes the future of commerce and society.

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